Price: $35.00 – $15.27
(as of Dec 23,2024 00:48:42 UTC – Details)
Publisher : Harvard Business Review Press; Illustrated edition (February 25, 2014)
Language : English
Hardcover : 228 pages
ISBN-10 : 1422168166
ISBN-13 : 978-1422168165
Item Weight : 1 pounds
Dimensions : 6.2 x 0.9 x 9.2 inches
Customers say
Customers find the book provides practical insights into a complex and rapidly evolving field. It contains good examples for data scientists to use in working with general marketers. Readers appreciate the solid explanations of introductory topics and analysis. They describe it as a good read for someone without a background in big data, with clear concepts to understand how big data works.
AI-generated from the text of customer reviews
In today’s digital age, big data has become a buzzword in the business world. Many organizations are eager to harness the power of big data to gain insights and make better decisions. However, there are still many myths and misconceptions surrounding big data that may be hindering businesses from fully embracing its potential.
One common myth is that big data is only for large corporations with extensive resources. In reality, businesses of all sizes can benefit from big data analytics. With the right tools and strategies in place, even small and medium-sized enterprises can leverage big data to improve their operations and drive growth.
Another myth is that big data is only useful for marketing and sales purposes. While big data can certainly provide valuable insights for marketing and sales teams, its applications are much broader. From supply chain optimization to risk management to customer service improvements, big data can be utilized across various departments to enhance overall business performance.
Furthermore, some may believe that implementing a big data strategy is a costly and complex endeavor. While there may be initial investments required in technology and training, the long-term benefits of big data far outweigh the costs. By making data-driven decisions, businesses can save time, reduce errors, and ultimately increase their bottom line.
Ultimately, big data presents a wealth of opportunities for businesses willing to embrace it. By dispelling the myths surrounding big data and understanding its true potential, organizations can unlock new insights, drive innovation, and stay ahead of the competition in today’s data-driven world.
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