Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue


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From the brand

Photo of author Nick Mehta

Photo of author Nick Mehta

Nick Mehta author name treatment

Nick Mehta author name treatment

Nick Mehta is the CEO of Gainsight, a leading customer success company that embraces human-first leadership principles. He is the author of multiple bestselling books which help marketing, sales, and other business leaders engage and retain customers while growing revenue and innovating new business models.

THE BOOKS

Publisher ‏ : ‎ Wiley; 1st edition (February 29, 2016)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 256 pages
ISBN-10 ‏ : ‎ 1119167965
ISBN-13 ‏ : ‎ 978-1119167969
Item Weight ‏ : ‎ 2.31 pounds
Dimensions ‏ : ‎ 6.3 x 1.1 x 9.1 inches

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Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue

In today’s competitive business landscape, customer retention is more important than ever. With the rise of subscription-based models, companies are shifting their focus from acquiring new customers to retaining and expanding existing ones. This is where the concept of customer success comes into play.

Customer success is a proactive approach to ensuring that customers achieve their desired outcomes while using a company’s product or service. By providing ongoing support, guidance, and resources, companies can reduce churn and increase recurring revenue.

Innovative companies are taking customer success to the next level by leveraging technology and data to gain insights into customer behavior and preferences. By tracking key metrics such as usage patterns, engagement levels, and customer feedback, companies can identify at-risk customers and intervene before they churn.

Additionally, companies are investing in personalized customer experiences, tailoring their offerings to meet the unique needs of each customer. By providing targeted recommendations, customized solutions, and proactive support, companies can enhance customer satisfaction and loyalty.

By prioritizing customer success, companies can create a loyal customer base that drives recurring revenue and sustainable growth. By focusing on reducing churn and increasing customer retention, companies can build long-lasting relationships with their customers and position themselves for success in the long run.
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