Handbook of Services Marketing and Management Paperback
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Are you looking to enhance your knowledge and skills in services marketing and management? Look no further than the Handbook of Services Marketing and Management Paperback!
This comprehensive guide provides in-depth insights and practical strategies for effectively managing and marketing services in today’s competitive business environment. From understanding customer expectations to developing service delivery processes, this book covers all aspects of services marketing and management.
With contributions from leading experts in the field, this handbook offers valuable perspectives and best practices that can help you drive growth and success in your service-based business. Whether you’re a seasoned professional or a student looking to expand your knowledge, this book is a must-have resource for anyone in the services industry.
Don’t miss out on this invaluable resource – get your copy of the Handbook of Services Marketing and Management Paperback today!
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