INFORMATION TECHNOLOGY FOR SMALL BUSINESS: MANAGING THE By Katia Passerini & El
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isa Bertino
In today’s digital age, information technology plays a crucial role in the success of small businesses. From managing customer data to streamlining operations, IT solutions can help small businesses operate more efficiently and effectively.
In their book “Information Technology for Small Business: Managing the Digital Enterprise,” authors Katia Passerini and Elisa Bertino provide valuable insights into how small businesses can leverage IT to drive growth and competitiveness. The book covers a wide range of topics, including cybersecurity, cloud computing, data analytics, and digital marketing.
Passerini and Bertino emphasize the importance of having a strategic IT plan in place to align technology investments with business goals. They also discuss the various challenges that small businesses may face when implementing IT solutions, such as budget constraints and lack of expertise.
Overall, “Information Technology for Small Business” is a valuable resource for small business owners looking to harness the power of technology to drive their businesses forward. Whether you’re just starting out or looking to expand your IT capabilities, this book offers practical advice and guidance to help you navigate the complex world of information technology.
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