Price: $49.95 – $20.18
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Publisher : Wiley; 1st edition (January 1, 2014)
Language : English
Hardcover : 272 pages
ISBN-10 : 1118175565
ISBN-13 : 978-1118175569
Item Weight : 1 pounds
Dimensions : 6.3 x 1 x 9.1 inches
Customers say
Customers find the book provides an informative guide to predictive business analytics. They appreciate the authors’ clear explanations and unique blend of acumen and practical know-how. Readers describe it as a worthwhile read with good information on improving soft skills in management.
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Predictive Business Analytics: Forward Looking Capabilities to Improve Business Performance
In today’s fast-paced and competitive business environment, organizations are constantly seeking ways to gain a competitive edge and drive better decision-making. One of the key strategies that companies are increasingly turning to is predictive business analytics.
Predictive business analytics is the use of advanced analytical techniques to forecast future events and trends, enabling organizations to make informed decisions and drive better outcomes. By leveraging data from various sources, including historical data, real-time data, and external data sources, organizations can uncover valuable insights that can help them anticipate future market trends, customer behaviors, and operational challenges.
The forward-looking capabilities of predictive business analytics allow organizations to take proactive measures to address potential issues before they arise, optimize their operations, and capitalize on emerging opportunities. By harnessing the power of predictive analytics, companies can improve business performance in a number of ways, including:
1. Enhanced decision-making: By predicting future trends and outcomes, organizations can make more informed decisions that are based on data-driven insights rather than gut feelings or intuition.
2. Improved operational efficiency: Predictive analytics can help organizations identify inefficiencies in their processes and operations, enabling them to make targeted improvements that drive greater efficiency and cost savings.
3. Better customer targeting: By analyzing historical customer data and predicting future behavior, organizations can tailor their marketing and sales efforts to target the right customers with the right messages at the right time.
4. Risk mitigation: Predictive analytics can help organizations identify and mitigate potential risks, such as supply chain disruptions, financial losses, or regulatory compliance issues, before they escalate into serious problems.
Overall, predictive business analytics offers organizations a powerful tool for driving better business performance and achieving their strategic goals. By harnessing the forward-looking capabilities of predictive analytics, companies can stay ahead of the competition, anticipate market changes, and make smarter decisions that drive growth and profitability.
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