CNN
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More star power has been added to a campaign aimed at keeping more Hollywood production in Los Angeles.
Keanu Reeves and Bette Midler have reportedly joined others in supporting Stay in LA, a new campaign meant to boost production staying or returning to the area in light of the region’s recent devastating wildfires.
The two stars join Zooey Deschanel, Joshua Jackson, Olivia Wilde, Alex Winter, Kevin Bacon and Connie Britton and more in signing on to the grassroots campaign, launched by Alexandra Pechman and Sarah Adina Smith, acccording to Deadline.
“The group has proposed uncapping the tax incentive for productions that shoot in LA County for the next three years as part of the overall disaster relief effort as well as calling on the studios and streamers to pledge at least 10% more production in LA over the next three years,” the publication reported.
Stay in LA is asking California Governor Gavin Newsom, Los Angeles Mayor Karen Bass, the California State Legislature and the city council to join forces in working on passing necessary measures to incentivize entertainment production in the city.
“The fires remind us that we are nothing without each other. Los Angeles is like no place else on Earth because of the people who live here— but they can’t afford to stay and rebuild without jobs,” Smith said.
President Donald Trump recently announced that he was enlisting actors Mel Gibson, Sylvester Stallone and Jon Voight as “special ambassadors” to Hollywood.
Los Angeles is known for its star-studded residents, and two beloved Hollywood icons are now lending their support to the Stay in LA campaign. Keanu Reeves and Bette Midler have joined forces to encourage Angelenos to stay put and explore all that their city has to offer.
Reeves, known for his roles in films like The Matrix and John Wick, and Midler, a legendary actress and singer, have both called Los Angeles home for years. They understand the magic and allure of the City of Angels, and they want others to experience it too.
The Stay in LA campaign is a grassroots movement aimed at promoting local businesses, attractions, and events in Los Angeles. With the ongoing pandemic, many residents are choosing to stay close to home and support their community. Reeves and Midler are using their star power to shine a spotlight on all the wonderful things that LA has to offer.
From world-class restaurants and shopping to beautiful parks and beaches, there is no shortage of things to see and do in Los Angeles. Reeves and Midler are urging their fellow Angelenos to stay in LA and take advantage of everything their city has to offer.
So next time you’re thinking about heading out of town for a weekend getaway, consider staying in LA instead. You never know what hidden gems you might discover right in your own backyard. And with the support of Keanu Reeves and Bette Midler, you can feel good about supporting your local community too.
Tags:
Keanu Reeves, Bette Midler, Stay in LA campaign, celebrity endorsements, Los Angeles tourism, travel marketing, Hollywood stars, entertainment industry support, local businesses, COVID-19 recovery efforts, LA tourism boost
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